Lighting the Marketing Fuse

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Having two entrepreneur parents, it seemed pretty normal to tell the other kids in school that I wanted to be one when I grew up. The boys wanted to be cops and the girls wanted to be teachers and I just knew I wanted to be my own boss. “Well, what kind of business are you gonna have?” “I! Don’t! Know!”. It frustrated little me because I knew I didn’t want to be a nurse or a construction worker or a model (remember when we thought that was just another casual job). But throw some spreadsheets in front of any child and you’re gonna lose interest. 

Freshman year of high school school, in the midst of debating between the cosmetology pathway and the film pathway, my mom was able to nudge me into marketing. I vividly remember our first project: a magazine cover of yourself ten years into the future. I photoshopped my face (via Snapchat) onto this family portrait I found on Google Images and certainly turned heads during that presentation. My freshman-year marketing teacher (hey Kathy Kemp!) asked me to stay behind after that class and made it clear that I wasn’t slipping by her without competing in DECA. This was the start of bringing something out of me that I didn’t know I had. 

I went into high school baffled by the number of career choices and into college with only one on my mind. Now I’m excited to make little me proud!

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