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The Power of Branding
I’ve had many conversations with companies about the best branded swag to give out at events and offer to customers. You can do customized pens or even magnets…
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Leading the Client Teams Program
The 2024-2025 Client Teams Program was by far the most advanced we had seen in the American Marketing Association at the University of Georgia. After winning the Client…
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My Summer at an Agency
Every summer of college, I’ve taken an online class. Do I need to? No. But it made the transition into the new school year in the fall (hello…
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JOAT IS ONE!
JOAT IS ONE! Last June, I officially launched Jill of All Trades Marketing to establish credibility for the freelance opportunities I had been taking on. I knew I…
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Is AI going to take over my job?
I feel like this is something we hear a lot in today’s world. We have automated chatbots across landing pages and apps and can ask the speaker in…
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A Girl’s Love for Cars
Earlier this year, I had the opportunity to work with an automotive brand and share a piece of my connection to my dad and cars. As his birthday…
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Jill’s Top Super Bowl Commercials
Verdict is: kinda boring! I wasn’t too impressed with this year’s commercials and feel like we’ve had better Super Bowl commercial breaks in the past. At least the…
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JOAT’s Dote or Despise Part 2
On today’s episode of Dote or Despise… Rhode Skin’s sensory marketing tactics. DOTE !!! I have always been obsessed with Rhode’s ingenious marketing strategies. Their use of sensory…








